# The Holloway Guide to Using Twitter

## This Guide will help professionals in all fields use Twitter to find collaborators, generate ideas, build a brand, and more.

**Length:** 70 pages  
**Edition:** e1.0.1  
**Language:** English

### Researched, written, and edited by experts.
#### Written by practitioners. Edited by professionals.

**Author**  
Fadeke Adegbuyi (Doist)  
**Contribution**  
Jackie Luo (Square)  
Visakan Veerasamy (JIBABOM!)  
Kevin Simler (Hexagon Bio)  
Sahil Lavingia (Gumroad)  
Arianna Simpson (Autonomous Partners)  
Nikhil Krishnan (TrialSpark)

# Table of Contents

## Introduction

## Representing Yourself Online
- [Your Name and Handle](https://www.holloway.com/g/using-twitter/sections/your-name-and-handle)  
- [Your Photo](https://www.holloway.com/g/using-twitter/sections/your-photo)  
- [Your Bio](https://www.holloway.com/g/using-twitter/sections/your-bio)  
- [Anonymous Accounts](https://www.holloway.com/g/using-twitter/sections/anonymous-accounts)

## Choosing Who to Follow
- [Have Criteria](https://www.holloway.com/g/using-twitter/sections/have-criteria)  
- [Favorites and Industry Leaders](https://www.holloway.com/g/using-twitter/sections/favorites-and-industry-leaders)  
- [Uncover Interesting People](https://www.holloway.com/g/using-twitter/sections/uncover-interesting-people)  
- [Companies, Organizations, and News Outlets](https://www.holloway.com/g/using-twitter/sections/companies-organizations-and-news-outlets)  
- [What’s the Magic Number?](https://www.holloway.com/g/using-twitter/sections/whats-the-magic-number)  
- [Use Twitter Lists](https://www.holloway.com/g/using-twitter/sections/use-twitter-lists)

## Gaining Your First Followers
- [Existing Online Communities](https://www.holloway.com/g/using-twitter/sections/existing-online-communities)  
- [Colleagues and Industry Peers](https://www.holloway.com/g/using-twitter/sections/colleagues-and-industry-peers)  
- [Conferences and Events](https://www.holloway.com/g/using-twitter/sections/conferences-and-events)

## Choosing What to Tweet
- [Bring Your Interests Online](https://www.holloway.com/g/using-twitter/sections/bring-your-interests-online)  
- [Promote Your Work Authentically](https://www.holloway.com/g/using-twitter/sections/promote-your-work-authentically)  
- [Share What You’re Learning](https://www.holloway.com/g/using-twitter/sections/share-what-youre-learning)  
- [Use Twitter as a Testing Ground](https://www.holloway.com/g/using-twitter/sections/use-twitter-as-a-testing-ground)  
- [Start Interesting Conversations](https://www.holloway.com/g/using-twitter/sections/start-interesting-conversations)  
- [Nikhil Krishnan’s Tweeting Strategy](https://www.holloway.com/g/using-twitter/sections/nikhil-krishnans-tweeting-strategy)

## Engaging With Others
- [Strategies for Positive Engagement](https://www.holloway.com/g/using-twitter/sections/strategies-for-positive-engagement)  
- [Avoiding Negative Engagement](https://www.holloway.com/g/using-twitter/sections/avoiding-negative-engagement)  
- [Sending DMs](https://www.holloway.com/g/using-twitter/sections/sending-dms)

## Finding Professional Opportunities
- [Find Jobs and Contracts](https://www.holloway.com/g/using-twitter/sections/find-jobs-and-contracts)  
- [Generate Opportunities](https://www.holloway.com/g/using-twitter/sections/generate-opportunities)

## Grow Your Business
- [Find Your First Customers](https://www.holloway.com/g/using-twitter/sections/find-your-first-customers)  
- [Gain Valuable Feedback](https://www.holloway.com/g/using-twitter/sections/gain-valuable-feedback)  
- [Attract Candidates](https://www.holloway.com/g/using-twitter/sections/attract-candidates)  
- [Provide Customer Service](https://www.holloway.com/g/using-twitter/sections/provide-customer-service)  
- [Building a Promotional Channel](https://www.holloway.com/g/using-twitter/sections/building-a-promotional-channel)  
- [Track Your Competitors](https://www.holloway.com/g/using-twitter/sections/track-your-competitors)

## Taking The Online, Offline
- [Meeting Online Friends](https://www.holloway.com/g/using-twitter/sections/meeting-online-friends)  
- [Reaching Out to Potential Collaborators](https://www.holloway.com/g/using-twitter/sections/reaching-out-to-potential-collaborators)  
- [Finding Events on Twitter](https://www.holloway.com/g/using-twitter/sections/finding-events-on-twitter)  
- [Meeting Complete Strangers](https://www.holloway.com/g/using-twitter/sections/meeting-complete-strangers)

## Navigating the Negatives on Twitter
- [Responding to Criticism](https://www.holloway.com/g/using-twitter/sections/responding-to-criticism)  
- [Responding to Mobs](https://www.holloway.com/g/using-twitter/sections/responding-to-mobs)  
- [Recognizing Harassment on Twitter](https://www.holloway.com/g/using-twitter/sections/recognizing-harassment-on-twitter)  
- [Holding Others Accountable](https://www.holloway.com/g/using-twitter/sections/holding-others-accountable)  
- [Personally Dealing with Abuse](https://www.holloway.com/g/using-twitter/sections/personally-dealing-with-abuse)  
- [Reporting and Documenting Twitter Abuse](https://www.holloway.com/g/using-twitter/sections/reporting-and-documenting-twitter-abuse)  
- [On Discussing Politics](https://www.holloway.com/g/using-twitter/sections/on-discussing-politics)  
- [Removing Negativity](https://www.holloway.com/g/using-twitter/sections/removing-negativity)