# Lead high-impact interviews and learn anything from anyone. ## Master the craft of interviewing with this complete digital package. A veteran podcast host of 2000+ episodes reveals the secrets of deeper conversation. Includes exclusive audio and video resources for podcasters, salespeople, entrepreneurs, and anyone who knows the value of learning. - **170-page online book** - Audio clips of interview techniques in action - Access to 2,000+ Mixergy interviews ($400 value) - Video course on interviewing from Andrew ($250 value) - Video tutorial on Andrew Warner’s podcasting process and equipment recommendations - 50+ links and references $100 [Buy ►](https://www.holloway.com/checkout/index.html?product=stop-asking-questions) [Read Preview ►](https://www.holloway.com/g/stop-asking-questions/preview) [Why read on Holloway?](https://www.holloway.com/s/read-on-holloway) # Stop Asking Questions ## How to Lead High-Impact Interviews and Learn Anything from Anyone by Andrew Warner With the decades of experience and insights Andrew shares in his book, you will - Learn to lead deeper conversations that build trust and close deals - Tap into the wisdom of the world’s most successful people - Land top interview guests and grow your audience - Turn your podcasting passion into a thriving business PLUS: In this expanded, digital Holloway Edition, get **the full book**, **exclusive content**, including audio clips demonstrating the conversational techniques in the book, and **access to Andrew’s vault of 2,000+ interviews**. **What’s Inside:** - The complete 170-page online book - Embedded audio clips of interview techniques in action, from Andrew’s interviews (Holloway Edition Exclusive) - One year of access to Andrew’s vault of 2,000+ interviews and startup masterclasses on Mixergy ($400 value) - _High Impact Interviewing_, a video course on interviewing techniques from Andrew ($250 value, Holloway Edition Exclusive) - Video tutorial on Andrew’s podcasting process and equipment recommendations (Holloway Edition Exclusive) - 50+ links and references - Lifetime digital access to this title in the Holloway Reader # What People Are Saying Jordan Harbinger host of “The Jordan Harbinger Show,” an Apple Top 10 education podcast This book is not only a guide for interviewers like me, but is essential for anyone who wants to meet and learn from people a few steps ahead in life or business. Espree Devora host of “Women in Tech,” voted Top 10 Podcast by Harper's Bazaar Andrew Warner generously reveals how he mastered the craft of interviewing, giving readers a tactical roadmap to create winning conversations with people they admire. Seth Godin founder of Akimbo (home of the AltMBA) and author of 20 bestselling books This is a book about respect. Respecting others enough to interview them well. Respecting your audience enough to do the work. And respecting yourself enough to be clear about what you're doing and why. Chris Guillebeau author of “The Money Tree” and “The $100 Startup” In the field of interviewing, Andrew is the archetypal example of ‘so good they can’t ignore you.’ Read this book to steal his secrets! # Reader Reviews ★★★★★ Book of the year. I really enjoyed reading this book. It teaches you how to have deep conversations with your heroes so you can learn the rare value and gold you need for growth. ... You can use the same tools you learn to enrich relationships and build a powerful network. Highly recommend! JH (a reader) ★★★★★ It's a book about communication and learning how to listen—truly listen. While there are lots of great podcasting how-to tips, he also walks you through the steps of how to guide any conversation in a direction that's mutually beneficial to everyone involved. Shannon (a reader) ### About the Author Andrew Warner CEO, Mixergy Andrew Warner is an entrepreneur and host of the hit startup podcast, Mixergy, where he uncovers the secrets of the world’s best founders. Over the course of 2,000+ episodes, Andrew has interviewed everyone from Barbara Corcoran, to Gary Vee, to the founders of Airbnb. After building two startups of his own—one successful and one failed—Andrew started Mixergy as a way to learn from other entrepreneurs. Today, Mixergy is a place where successful people teach ambitious upstarts through interviews, courses, masterclasses, and events. When he’s not interviewing, Andrew loves to spend time with his wife, Olivia, and their two children. Andrew is also an avid runner and has completed a marathon on every continent, including Antarctica. # Table of Contents Part I High-Impact Conversation Techniques - “What’s a Win for You?” - Join the Resistance - Look for Shoved Facts - Reciprocation - The Promotion Stopper - Share Your Why - “Because?” - The Dramatic Lowball - Share a Higher Purpose - Stop Asking Questions - Put the Words in Someone Else’s Mouth - Pre-ask the Shocking - “A Time When You …” - Stop Asking “Most” Questions - Use Double-Barreled Questions - Use Icon Stories - “Sorry to Interrupt …” - Avoid Train Crashes - Home Run Questions - The Talking Release Part II Preparing for Interviews - Interview Structure 1: Hero’s Journey - Interview Structure 2: How-To - Interview Structure 3: News - Interview Structure 4: Serendipitous - Interview Structure 5: Panel Discussion - Interview Research - Personal-Touch Research - Self-interest - Audience Intel - Get Back to Purpose - Ditch the Outline - The Billboard Part III Landing Great Guests - Superstars: Why You Don’t Need Them - Superstars: How to Land Them - Newsmakers - Role Model - Salesperson’s Technique - Idea Fountains - Fans, Assemble - Say No Part IV The Business of Interviewing - The Booking System - Sponsor Revenue - Sell to Your Audience - Not Giving Up Part V Final Words Using What I Taught You More About the Interviewees _Stop Asking Questions_ Instant lifetime access $100 [Buy ►](https://www.holloway.com/checkout/index.html?product=stop-asking-questions) # Frequently Asked Questions - **What exactly am I buying?** By purchasing a title on Holloway.com, you get full digital access to the book and all other resources that come with it, for unlimited use by you. 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